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Charles Moon

Asia Pacific

Areas of expertise: Regional trends – South-East Asia, Japan and Korea; content & applications, mobile strategies

Charles looks at a broad range of telecommunications sectors in Asia Pacific, focusing on mobile strategies in the areas of mobile applications and marketing, wireless broadband, device distribution and the evolving role of operators within the consumer and enterprise segments.

In addition to tracking mobile value-added services in developed markets such as Japan and Korea, Charles also focuses on the business models of emerging market operators, analyzing how they combat high churn and low ARPU through innovative mobile data and distribution strategies.

Prior to Informa, Charles was a research manager at Pyramid Research, and before that, program manager for Yankee Group, overseeing consumer research in the APAC region.