Areas of expertise: Broadband content, online video and OTT, digital music, broadband operator value-added-services, connected home devices, internet traffic.
“Ubiquitous broadband, OTT content and connected devices are re-inventing how, where and from whom consumers get their content. No player is immune from change, and those that fail to innovate can expect to be displaced sooner rather than later.”
Giles Cottle is a Principal Analyst with Informa Telecoms & Media. He heads up Informa’s coverage of broadband content and devices. His team’s key research themes include internet traffic, connected device sales and usage, digital content economics and partnerships between internet and content providers and operators.
Recent research has included one of the industry’s most detailed breakdowns and forecasts of internet service usage and traffic and a joint piece of research with Spotify modelling the benefits and KPIs of bundled music services. Giles is a frequent speaker and chair at industry events including, most recently, Broadband World Forum, IBC and IP&TV World Forum, He has also been quoted by media outlets including Bloomberg, Reuters, the New York Times and MSNBC.
Before joining Informa, Giles worked at media agency Initiative, where he analysed new media and advertising opportunities and advised clients including Unilever, Johnson & Johnson and General Motors. He holds a degree in history from the University of Sheffield.
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