Marceli Passoni

Areas of expertise: mobile and broadband market of South American countries.

“Mobile data usage has increased exponentially in Latin America due to the spread of 3G technology. Mobile broadband penetration and smartphone adoption will play a key role in data revenue growth in the region.”

Marceli Passoni is a Senior Analyst with Informa Telecoms & Media. In her role, Marceli examines operator strategies across the region and focuses on operator performance and ongoing regulatory issues. She is also responsible for Informa’s World Cellular Information Service portfolio. She regularly writes country profiles, case studies and in-depth analysis for Informa Telecoms & Media’s Intelligence Centre. She also writes for the research service Global Mobile Daily and contributes to reports referent to Latin America.

She is a frequent speaker and chair at conferences, as well as a regular press commentator. Her recent research interests include LTE spectrum auction in Latin America, mobile market trends, voice pricing future.

Marceli joined Informa Telecoms & Media in August 2010 as a Research Analyst. Prior to that she was a Senior Analyst with mobile operator Vivo in the strategy planning area, developing Business Forecast Model, Key Performance Indicators and implementation and communication of the strategy.

Marceli holds a degree in Business Administration from PUC and is post-graduated in Management Services in ESPM in São Paulo.

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